AI Business Professional Executive Certificate Program
The AI Business Professional Executive Certificate Program offered by Straits Interactive and the Asian Institute of Management (AIM) consists of 5 modules which equip professionals with the practical knowledge to maximize Generative AI in the workplace.
It is designed for non-technical professionals and does NOT involve any form of coding. Individuals who are experts in their own domain will find this program useful, as it will teach them to leverage the power of Generative AI to boost productivity and spur innovation in their own organizations.
With generative AI and prompt engineering quickly becoming essential skills of the future workforce, this program helps professionals stay relevant and not get left behind.
PROGRAM OBJECTIVES
1. Master Generative AI Technologies and Applications: Develop a comprehensive understanding of Generative AI tools—including text, audio, image, and video generation—and apply them to real-world business scenarios through hands-on practice.
2. Design Effective Gen AI Tools with No Code: Learn advanced prompt engineering techniques to optimize accuracy of AI outputs, minimize errors like "hallucinations," and integrate conversational AI tools to streamline workflows.
3. Enhance Business Productivity with AI Integration: Apply Generative AI to optimize presentations, document management, virtual assistants, spreadsheets, and other core business functions while evaluating new AI-driven software for organizational adoption.
4. Lead Ethical AI Adoption and Governance: Champion responsible AI practices by embedding ethical decision-making, accountability, and transparency into deployment strategies, ensuring alignment with organizational values and successfully balancing innovation with regulatory requirements.

Individuals, Professionals, and Leaders who want to maximize the opportunity GenAI presents to enhance workforce capabilities and business productivity. Entrepreneurs and Business Owners who want to learn how to better implement GenAI in the workplace.

| MODULE 1 | MODULE 2 | MODULE 3 | MODULE 4 | MODULE 5 | |
| AI Business Professional Executive Certificate Program | AI Business Practitioner | Applications of Generative AI in Digital Transformation | Data Governance in Digital Transformation | Responsible Use and Ethical Management of Gen AI | |
Course Learning Objectives | ▪ Understanding Generative AI and how it works. ▪ Explore the different types of Generative AI, including text, audio, image, and video generation. ▪ New generation of apps available. ▪ Address common Gen AI issues like bias, transparency, and responsible use. ▪ Gain hands-on experience in generating various outputs. | ▪ Learn different types of prompt engineering techniques and select the appropriate one for business needs ▪ Design conversational prompts that enhance user engagement and maximize accuracy and quality response, while reducing “hallucination” ▪ Implement conversational AI tools in business processes to increase productivity and efficiency | ▪ Understand how Gen AI can enhance workflow by improving business processes. ▪ Create and deploy custom AI-powered workflows and development tools without coding expertise. ▪ Apply prompt engineering techniques to design effective AI applications for business processes. ▪ Identify and mitigate risks and ethical concerns related to Gen AI in business. ▪ Gain practical knowledge to deploy and scale Gen AI solutions within business environment for maximum impact. | ▪ Set up a data governance framework and create policies aligned to business strategies. ▪ Learn and apply data governance steps in implementing a Data Governance Framework ▪ Define data management and understand the various data protection management frameworks. ▪ Identify gaps and mitigate risks in data management. ▪ Gain practical knowledge to integrate a data governance framework in digital transformation. | ▪ Understand how leverage AI ethics and principles to establish procedures to identify and address AI ethical business concerns. ▪ Implement AI driven changes in business workflow processes according to ethical-legal requirements. ▪ Apply legal and ethical principles to develop professional code of conduct and standards codes of practice for AI use. ▪ Understand the concepts and principles Philippine's National AI Roadmap and consencious AI ecosystem. ▪ Gain practical knowledge to assess risks to facilitate resolution of ethical conflicts in situations of breach of AI and data ethics. |

Program Fee is PHP 25,990.00 per module. The prevailing exchange rate at the date of payment may apply.
Let us know if you are interested to avail of early bird/group discount or discuss payment terms.
To inquire, please visit https://aim.powerappsportals.com/inquire-now
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